Elle Style Awards 2010 spotted the Olsen twins as the new style icons

Last Monday 22 February Elle magazine launched an event that added a special sparkle to the madness of the London Fashion Week 2010.

Elle Style Awards is held every year to honour the most stylish ambassadors in the TV, film and fashion industries. This year took place at London’s Grand Connaught Rooms.

The BAFTA’s red carpet was an entire success, but another one came quickly afterwards, where celebrities such as Kristen Stewart, Claire Danes, Corinne Bailey Rae, Alexa Chung, Danii Minogue, Olivia Palermo, Leona Lewis, Naomi Campbell, Carey Mulligan and Olsen twins were photographed as they arrived.

The winners of this awards surprised the audience, as the Olsen twins were named Elle’s Style Icons of 2010. Mary-Kate had a rocking gothic look in classic black Lanvin, Proenza Schouler clutch and Bulgari jewels. On the other hand, Ashley wore a vintage Christian Lacroix haute couture, in oyster-silk, luxuriously layered with mounds of tulle, vintage clutch, gorgeous Fendi platform shoes and Bulgari jewels. For this, they simply said: “We don’t like this [saying thanks on the stage], but thank you.”

Olsen twins/Getty Images

Supermodel Naomi Campbell scooped the Outstanding Contribution award. The 39-year-old was honoured for her 25-year career and her work as global patron of The White Ribbon Alliance (WRA), which promotes safe pregnancy.

Prime Minister’s wife, Sarah Brown, introduced Campbell as “a woman who has campaigned tirelessly on behalf of the WRA” before presenting her with the award.
But Campbell looked emotional as she fought in tears and said: “I dedicate my award to a close friend who loved and cared about women, Alexander Lee McQueen.”
In addition, Claudia Schiffer was named Model of the Year. That proves that age doesn’t matter, it’s a born-with natural beauty.

BAFTA winners Carey Mulligan and Colin Firth were named Actress and Actor of the year. Double-prizes!

Mulligan confessed she was hungover from celebrating her Bafta win the night before, but making the huge effort of coming with a hangover was worth it.

Twilight star Kristen Stewart was presented with the Elle Style Woman of the Year award by Elle’s editor-in-chief Lorraine Candy. Seriously, Stewart a stylish “woman”? Surprise, surprise!

TV presenter, model and DJ Alexa Chung was presented the Editor’s Choice award by the actor-turned-musician Jared Leto.

Ms Candy said: “Alexa Chung is incredibly popular because she always looks so glamorous and I think she’s a real leader for style.”

Nicholas Hoult scooped the Breakthrough Talent award and  Florence and the Machine were given the Music prize by Corinne Bailey Rae.

And, it’s worth saying that the International Designer winner was the charismatic Burberry’s ultimate figure, Christopher Bailey.

Claire Danes and Christopher Bailey/ Getty Images
Outfits ranged from disastrous to divine. Want to presence the red carpet and judge by yourself? Click here to see the photos of the London’s winter mixed up looks or here for more angles of the celebrities on the red carpet.
Want to see previous stylish awards? Click here!
Here’s a video of a video shown in the London Fashion Weekend, originally from Elle.

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